SSE Center for Sports and Business (CSB) is a research center exploring the intersection of sports and business with more than 40 researchers, from 19 universities, in 12 countries. Our mission is to contribute to a more research-driven sports world.

In addition to faculty from SSE, our researchers are also from Stanford Graduate School of Business, NYU, ESADE, Bocconi, to name a few. They deal with management, strategy, marketing, innovation, international business, accounting, finance and economics research.

In bringing together researchers with practice we harness data acquired from sports, sports organizations, and sports business to foster theory-generating research with practical relevance for sports and business.